Every WordPress analytics plugin shows you numbers. None of them tell you what to change, help you change it safely, and report back on whether it worked.

This toolkit closes that loop. Ask your Accelerate site what to fix. It diagnoses the problem, recommends a test, creates it for you, and tracks the result. One conversation, from insight to action to outcome.

Built for marketers, not developers. No dashboards. No spreadsheets. No code.

You open Claude Code and ask:

"Which landing page needs the most work?"

The toolkit pulls your real traffic data, finds the page with the worst bounce-to-conversion ratio, explains why it's underperforming, and proposes 2-3 testable improvements. You say "set up that A/B test" and it creates the test, applies your brand's design standards, and confirms before publishing. A week later, you ask "did it work?" and get a clear verdict with the numbers behind it.

More things you can ask:

• "How is my site doing this week?" - performance snapshot, not a wall of charts
• "What should I do first?" - prioritised recommendations backed by your data
• "What's driving the traffic spike right now?" - real-time investigation
• "Should I personalise content for visitors from Google?" - audience analysis with a clear yes/no
• "Which campaign is converting best this month?" - attribution breakdown, first-touch vs last-touch

claude plugin install accelerate-ai-toolkit

Then connect your site:

/accelerate-connect

The command walks you through generating a WordPress Application Password and saving it securely. Run /accelerate-status to verify the connection, then ask your first question.

git clone https://github.com/humanmade/accelerate-ai-toolkit.git
cd accelerate-ai-toolkit
claude plugin install ./

The toolkit is not a wrapper around your analytics API. It's 16 purpose-built skills that compose raw data into decisions:

A router skill reads your question and sends it to the right workflow automatically. For complex investigations ("why did conversions drop last month?"), a specialised analyst agent runs multi-step research across several data sources and reports back with findings, interpretation, and concrete next steps.

Every workflow that creates or changes something (A/B tests, personalization rules, audiences) asks for your explicit confirmation first. Nothing ships without your say-so.

The skills are vendor-agnostic — they live in a shared /skills/ directory and load in any agent that reads markdown skill files. Claude Code is the path we support and actively use. The others ship standards-correct manifests and are in testing — they should work, but we haven't verified every one end-to-end. If a connection doesn't come up on one of them, that's exactly the feedback we'd love: open an issue.

Two things have to work on any agent: the skills must load, and the toolkit must reach your site through the WordPress connection (an MCP server). Skills auto-load everywhere; the connection is wired differently per agent — /accelerate-connect handles it, and docs/harness-support.md is the full per-agent reference. See ROADMAP.md for what's next.

• Installation guide
• Harness support (Codex, Cursor, Gemini, Copilot, Hermes)
• Authentication & security
• All 39 Accelerate capabilities
• Adding your own skills
• Design standards for A/B test variants

Built by Human Made · MIT License